Your next client asks ChatGPT, Perplexity, or Google’s AI for a lawyer before they ever scroll to the blue links. Your firm should be the answer it gives.
Most legal AI answers questions. Ward does the work.
LexSteward finds your next clients, runs every case, sends the bills, and keeps your clients updated, automatically, in one private system. No agency. Only pay per attorney. No sales calls.
Built by a practising attorney, whose firm already runs its tools at levigrosswaldlaw.com.
Our specialty · AEO, Answer Engine Optimization
Be the firm AI recommends.
The rules of search are changing: prospects ask ChatGPT, Perplexity, and Google’s AI for a lawyer and act on the answer, they rarely scroll to the blue links anymore. AEO is how your firm becomes that answer. In about a minute, see exactly how you show up today, and the specific gaps costing you clients.
Why it works: AI answers cite sources that add something new, original, genuinely useful “information gain,” not another generic page. We build your firm into exactly that: the source an AI Overview names instead of skipping.
Checks your AI-answer presence, legal-directory citations, schema, crawler access, content structure, and Core Web Vitals. Nothing stored.
Running a firm means juggling five different vendors. We made it one.
You went to law school to practice law, not to manage an agency, stitch together case software and billing, and play IT in your spare time between hearings.
An agency for the marketing
Two to five thousand a month, long contracts you can’t easily leave, and a steady drip of upsells. You’re paying retainer prices for work you can’t see and results you can’t verify.
A case system that charges per seat
Matters, deadlines, tasks, and documents, billed by the head, so growing the firm just grows the invoice. And the billing tool is somehow a separate subscription on top.
A pile of logins, and you in the middle
A portal you don’t actually have, a stack of tools that don’t talk to each other, and you doing the integration in your spare time between hearings.
LexSteward is two products in one login.
A marketing website that brings the work in.
An AI-built, search- and AI-optimized site with lead-gen calculators, all the firm’s own code. No agency, no Webflow lock-in.
The operating system that runs every case.
Matters, deadlines, documents, intake, time, billing, and a client portal: the system of record that runs ANY practice area, with Ward on top. One platform that scales with the firm, from solo practice to multi-office firms, with an Enterprise track for larger and in-house teams. (Marketing calculators are practice-specific and growing; the operating system that runs your firm is universal.)
Your instruction
Tell Ward what you need in plain English: “draft the demand,” “what’s due this week,” “add a Spanish intake form.”
AI analysis, under contract
Ward reads your matter, your templates and your jurisdiction in a confidential, zero-data-retention environment — never a consumer chatbot.
Legal output, you approve
A drafted page, document, deadline, or client update in your brand and voice. Nothing sends or files until you sign off.
The five things a firm actually does, first click to final bill.
One system, from first click to final bill.
LexSteward is built to handle getting found, winning the client, running the case, getting paid, and keeping clients informed, all in one connected system.
Get found
Before it writes a word, the engine researches what people in your area are searching for this week, then writes your content to match, so you rank for live demand, not stale keywords. Interactive calculators (practice-specific, with one built for your area on request), AI-drafted SEO and AEO content for your approval, and Google Business Profile guidance pull in high-intent clients.
Win & onboard
Intake, a built-in CRM, and a conflict check turn a new lead into a signed client in minutes, not a week of back-and-forth.
Run the case
Matters, auto-computed jurisdiction deadlines, tasks, documents, and AI drafting: every case moves forward in one place.
Get paid
Time, billing, and client payments built in (works with LawPay; ACH to skip the card fees), so the bills go out and the money comes in.
Keep clients informed
A private client portal with plain-English updates that cuts the phone calls and keeps clients confident in your work.
And one assistant runs across all five, Ward drafts the AEO content, triages the intake, surfaces the deadlines, and writes the client updates, then hands each one to you to approve.
You stay in control with a single approval step. Nobody from LexSteward ever needs to call you.
Everything lands in your dashboard. One click to approve. Because you’re the licensed lawyer signing off, this satisfies your law society’s advertising review.
Meet Ward. One assistant, your whole firm.
Every firm wishes it had a great chief of staff: someone who sees everything, drafts the next step, and never lets anything slip. LexSteward gives you one, inside the operating system. A single AI assistant runs across the entire platform: it opens your day with the Command Center, one brief of what needs attention and what’s next; it drafts your AEO pages, content, and Google Business posts to get you found; inside your practice OS it surfaces deadlines, drafts documents, and triages new intake; and it writes the plain-English updates your clients see. One assistant, everywhere, not a different bot bolted onto every tool.
The Command Center
Ward opens your day with one brief of what needs attention and what’s next (the filing deadline, the new lead, the page that’s slipping in AI search), ranked so nothing falls through the cracks between hearings.
It answers
Ask it anything about your firm: “What’s due this week?” “Which tools bring in the most clients?” “Where am I invisible to AI search?” No context to paste, no special phrasing — Ward already has your matters, deadlines, and documents. Get a straight answer.
It does
Drafts the next step for you to approve (the page, the document, the intake reply, the client update), already in your brand, voice, and jurisdiction.
It configures
Change your setup just by describing it: “add a Spanish intake form,” “feature workers’ comp,” then confirm. No settings to hunt through.
It guides
New to AEO, or running a lean firm? It walks you through setup, explains each step in plain English, and suggests the next best move, so you’re never staring at a blank dashboard.
It proposes. You approve.
Ward does the heavy lifting, but it never acts alone. Anything legal, client-facing, or billed always waits for your one-click sign-off: the same single approval step that runs through the whole platform. You stay the licensed professional with the final say.
It’s your firm’s assistant, not a client-facing legal chatbot. It drafts the client updates that you approve and release; your clients are never given AI legal advice, and nothing it produces is legal advice or creates an lawyer–client relationship.
See exactly how our AI works and where your data goesAI that works for your firm, without ever exposing your clients.
LexSteward uses AI everywhere it helps and stays silent where it matters, private by design. Your clients’ data is never trained on and never retained. Canadian data residency is what we are building toward for the Canadian launch — it is not live yet, and we will not run a Canadian firm on American infrastructure and call it residency.
How our AI works, the boundary, the vendors, the commitmentsNever trained on, never retained
Your clients’ data is never used to train a model and is never retained by an AI provider. AI runs under contract in a confidential, zero-data-retention environment, scoped to your firm, with every action logged. Canadian data residency is on the roadmap and gated on the residency go-live; consistent with PIPEDA. The AI drafts pages, summarizes files, and keeps your clients updated, powerful in your dashboard, silent to the outside world.
Tools are “information gain”
The calculators that get you found are original, genuinely useful, and answer-shaped, the “information gain” Google rewards and the kind of source an AI Overview cites instead of a generic article.
You approve everything
Nothing reaches a client without your one-click sign-off. The AI does the heavy lifting; you stay the licensed lawyer with the final say on every page, bill, and update.
A gateway to the calculators your clients are searching for.
Each practice area gets a flagship interactive tool. Open any one, it runs in a focused, white-label window your visitors launch right from your site.
Need a new page? Just describe it.
A built-in AI window in your dashboard drafts a page in your brand and jurisdiction from a plain-English request. You review and approve, nothing goes live until you click publish, then it’s on your site and submitted to Google.
The same firm website, without LexSteward, then with it.
Flip the switch. Watch a passive “contact us” box become a calculator that captures qualified leads in real time.
Worried your Express Entry score is too low? Find out where you stand.
For 20 years, our lawyers and RCICs have guided newcomers to permanent residence across Canada. Book a consultation in minutes.
One system runs your whole firm.
The tools you’d normally hire and manage separately, marketing, case management, billing, and a client portal, working together. Built for any practice area: Express Entry & immigration, CPP Disability, veterans’ benefits (VAC), insolvency, Employment Insurance, family. Describe your practice and LexSteward drafts your setup for your area and jurisdiction, federal and provincial, cited to the governing rules, for you to verify before it goes live.
Calculators, AI-drafted SEO and AEO content for your approval, and Google Business Profile guidance pull in high-intent clients.
Intake, matters, auto-computed deadlines, tasks, documents, and AI drafting, every case in one place.
Time, billing, and client payments, plus a private portal that keeps clients informed and the phone quiet.
Keep it. We run everything around it.
You don’t have to move your website. Run the practice-management system, client portal, and content engine alongside it, and send new clients to a LexSteward-hosted lead page, themed to your firm. We never touch your existing site.
No website yet? We build it all.
LexSteward Complete builds and hosts your entire site, adds every tool, and runs your SEO, per attorney, no agency, no sales calls.
Know it’s working, without chasing an agency for a report.
Connect Google once and we keep your sitemap submitted as you publish. One login shows traffic, rankings, indexed pages, and how many leads each tool brought in, counts only, never a client’s personal details.
When you subscribe, you get a complete practice-management system, and a client portal.
Getting found is only half of it. The day you start, you also get the system of record that runs the firm, and the tools you’d normally license separately are already inside it, at no extra cost.
A private, firm-branded portal that keeps clients confident, and your phone quiet.
Ward drafts each update in plain English; you approve it, and the client sees it the moment you release it, so they check their own case status instead of calling. It’s yours and your client’s, private by design, and never AI legal advice.
Your calculators are never out of date.
A wrong figure on a law firm’s website is worse than no figure at all. LexSteward tracks the official Government of Canada sources and pushes a reviewed update when the numbers change — automated monitoring is on the roadmap, no spreadsheets, no consultant to call.
“I’m a plaintiffs’ attorney, not a marketer, and not an IT department. I was running an agency for marketing, one tool for cases, another for billing, a portal I didn’t really have, and a pile of logins in between. So I built the system I wish I’d had: one place that finds clients, runs the case, sends the bills, and keeps clients updated, automatically, for one price.”
Replaces your agency and your case software — you only pay per attorney.
Built to grow your firm, not just run it. Most firms pay an agency to get found and a per-seat platform to run the work, LexSteward is both, for less than either, and without handing control to anyone.
Cancel the seven subscriptions you’re stitching together.
Items marked gated activate after the relevant compliance / jurisdiction review, see pricing for what’s live at each tier.
One system, one price, instead of two vendors, two bills, and a stack of logins.
You only pay for your attorneys.
Practice management is billed per lawyer — staff seats, matters, and client logins are free. Marketing is a flat price per firm. Final CAD pricing is set at the Canadian launch.
Practice management includes the private client portal and AI, and you only pay per attorney. (Canadian data residency arrives with the Canadian launch; it is not live today.)
The full platform
Don’t want to touch any of it? Take both halves together: the AI drafts your marketing and triages your intake, and you approve every piece. Anything legal, billing, or client-facing always waits for your sign-off. An agency alone runs $3,000–$10,000/mo, before case and billing software; this is all of it — and you only pay per attorney, with staff and matters free.
Switching is the hard part. We make it the easy part.
The reason firms stay stuck on software they’ve outgrown is the move, so we do the hard part with you. You run one export from your current system — we show you exactly where it is — and we map, stage and check your entire practice before anything commits. Your current software is never touched (we never connect to it at all), nothing is silently dropped, anything that can’t map is flagged for you, and it is still there if you change your mind.
Open and closed matters, contacts, and the full history, mapped into your new system, not retyped.
Files, notes, and attachments come across attached to the right matter.
Calendared dates come over too, then re-verified before any of them count as a real deadline.
Their portal logins keep working through the switch, so nobody gets locked out.
Questions, answered.
Your whole practice, working for you.
Find your next clients, run every case, send the bills, and keep your clients updated, all from one private system.